To mark its 30th anniversary, insurer Axeria is making a huge change by embarking on a project to move into new premises.
For Axeria, this is much more than a building project; it's a real corporate project. They were looking to revamp their brand image. While the client revised its guidelines and logo, Tétris had to come up with a strong design concept to give new meaning to their premises and their way of working.
Axeria was won over by Tétris' concept of parks in Lyon. Known to be Intergenerational places, the parks welcome all types of visitors throughout the days, like an insurance company that must be able to meet everyone's needs. All this is rooted in the heritage of Lyon, Axeria's birthplace.
The project team transposed this concept while taking into account Axeria's CSR and budgetary challenges. In fact, 100% of the existing partitions on the premises were reused and 70% of the carpet was kept.
Particular attention has been paid to acoustics, to ensure a pleasant open-space working environment. The social area, called the kiosk, is the nerve centre of the new layout. At the heart of the kiosk is a colourful fresco that subtly illustrates the name Axeria.. This space is completely modular so that it can be transformed into a forum for large internal meetings as well as a reception area for client and partner events.
